As the name suggests, social media aggregator is a tool that can aggregate any content from social media platforms, be it user-generated content or self-generated content. It can be in the form of texts, photos, or videos. This technique is fresh in the marketing space and is mostly used by marketers and business owners are looking to make their brand stand out from their competitors.
Social media aggregators showcase social media feeds on the website in an organized manner in the form of a social media widget. Now, why one should consider this tool while branding their products or services? Because a user connects with other users which eventually convinced the person to make the sales.
